Did A Losing Record Affect Marquette’s Attendance?

On Monday morning, I made a trip to the grocery store, and as usual, I had my earbuds in the whole time to get some podcast listening done. FUN FACT: The combination of March Madness viewing and Assorted Life Items has put me VERY BEHIND on my podcast listening. That’s why I was listening to an episode of Phantom Island from April 15th on June 1st. Stop judging me!

In any case, on that episode of Phantom Island, Ryan Nanni sat down with David Covucci from FOIAball to talk about the claimed attendance numbers at college football games. At some point in their conversation — and really, it wasn’t a specific thing that either one said, just the tenor of the discussion — I suddenly had the idea for this blog post.

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We all remember that Marquette men’s basketball went 12-20 during the 2025-26 season, and generally speaking, we all didn’t like it. Thus, the question: How much did “Everyone disliked that” affect Marquette’s attendance and/or ticket sales?

I can tell you for a fact that Marquette’s crummy record had an impact on me attending two games, even though I’m a season ticket holder. Weirdly, both were Marquette home wins. I missed the home Xavier win because 1) team bad, 2) weather awful with sub-zero temperatures, 3) my son had final exams for high school that week. I missed the home Creighton win because 1) team bad, 2) 8:30pm start, and 3) 4:30am wakeup call for Reasons. In addition to me skipping out on those games, I put them up for resale through the Marquette/Ticketmaster portal for not much more than face value as a season ticket price, and neither of them were snapped up in the couple of days I had them listed. That’s at least anecdotal evidence that 1) even die-hard Marquette fans struggled to drum up the interest in attending games and 2) there wasn’t much interest in what we’ll broadly call “walk-up” or “day-of” ticket sales.

In general, it might be hard to quantify a big picture impact of record on ticket…

Source link : https://sports.yahoo.com/articles/did-losing-record-affect-marquette-134500591.html

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Publish date : 2026-06-04 13:45:00

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