‘Puka Doncic’ Says Luka Trade a Win for Jordan Brand

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The Los Angeles Lakers aren’t the only brand that stands to benefit from acquiring former Dallas Mavericks star Luka Dončić.

Jordan Brand, the Nike-owned apparel company inspired by NBA legend Michael Jordan, will also get a boost from one of the biggest trades in NBA history. At least that’s how fellow Jordan Brand athlete and Los Angeles Rams wide receiver Puka Nacua—once nicknamed “Puka Dončić” by LeBron James—feels about it.

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“He’s a global superstar,” Nacua, who has become a diehard Lakers fan since joining the Rams in 2023, said in a phone interview. “[Luka] coming from a different country and now coming to one of the biggest markets in world [with] one of the best organizations in the NBA—that’s big-time for Jordan Brand. He’ll bring new eyes and new fans. He’s a whole new personality in LA, and that’s a huge thing.”

Nacua is one of nearly two dozen players on the Jordan Brand football roster. Other members of the club include Dallas Cowboys quarterback Dak Prescott and Philadelphia Eagles signal-caller Jalen Hurts (who Nacua says he’ll be cheering on versus the Kansas City Chiefs on Sunday night). The former high school basketball standout from Utah also has other endorsement deals with companies like Gatorade and Toyota.

But the Pro Bowl wideout, who just finished his second NFL campaign, is a more recent addition to the Jordan family. He signed his deal last spring after a sensational rookie season. He seems especially new to the scene when compared to Dončić, who became the company’s first European born-and-raised signature athlete when he shifted over from parent company Nike to Jordan Brand in 2019.

Nacua starred in the NBA’s All-Star celebrity game last season and has dreams of playing pro basketball overseas after his NFL career. He looks forward to rooting Dončić on following the trade that sent Anthony Davis to Dallas. “Hopefully he can get me some courtside seats,” Nacua said with a laugh. “I love being in an LA and watching the teams win, but to have another Jordan superstar [around] is freaking awesome.”

Dončić…

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Source link : https://sports.yahoo.com/puka-doncic-says-luka-trade-153000462.html

Author : Sportico

Publish date : 2025-02-06 15:30:00

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